Project:
T-MASK
Description:
Uniting style and protection in the battle against Covid
ABOUT:
In 2020, COVID-19 quickly turned into a global pandemic. Hospitals couldn't keep up, countless lives were lost, and governments in many countries put lockdowns in place to try and stop the virus. It didn't take long to realise that wearing masks was a big help in slowing down the spread of the virus. So, governments started making rules that people had to wear masks when they were outside. With straps breaking, people often forgetting their masks, and everyone looking the same, I felt the need to use my creativity to help in some way. That’s when I decided to team up with a fashion designer to make something both stylish and practical. We created an all-in-one t-shirt and mask that had a cyberpunk, dystopian look to fit with the crazy times we were living in. Made from 100% organic cotton, T-MASK had a pocket for a carbon filter and could also double as a stylish turtleneck.
Details:
Fashion Designer:
Timna Weber
Graphic Designer:
Daisy King
Stylist:
Ferdi Sibbel
Creative:
Víctor Morón
Photographer:
Jose Hernandez
'FROM SKETCH TO STITCH'
After countless sketches, numerous trials, and endless stitches, what started as an impossible lockdown idea it evolved into the colourful T-MASK that was finally made.
'A DYSTOPIAN NOVEL TO LAUNCH T-MASK '
As part of the T-MASK launch, I wrote a sci-fi novella called ‘Time to live’. This story narrates a different version to the real facts, with a mission to leave Earth led by the elite and millions of people left behind banding together against the virus, climate change, gene mutations...
'A SMALL BUT MIGHTY TEAM'
Despite the restrictions and the curfew, we managed to build a team amongst friends and family to bring the cyberpunk/futuristic vision to life.
